The #1 Facebook Ads Strategy For Pressure Washing
Making Pressure Washing Marketing Easy.
The #1 Facebook Ads Strategy For Pressure Washing
If you are a pressure washing business owner you probably have had issues with marketing at some point. Unless you went ton school for marketing, or worked with Digital marketing at some point, it would be an extreme rarity that you would get lucky and all of your Facebook ad campaigns are somehow magically successful. Today, I am going to reveal to you my number one facebook ad strategy that is super charging my business and it’ll supercharge yours as well so let’s jump right into this.
On my Facebook ads manager, I have a couple of different ads set up here because I was testing and I actually found an ad that is actually exploding and doing very well in such a short time. I set ads up on December the 29th, 2020. Now looking at it today, which is December 31st, 2020 and between December 29th and December 31st, I’ve had 22 clicks
Now, I ran two different ads one is going to be for an actual picture and the other one was going to be for a video. The actual picture is doing a lot better. So, remember I told you guys that you need to start testing? You need to be testing, testing, and testing. Always test.
The Ad with the picture is not getting as much reach as the video ad so i’m going to give it a couple of more days to see what it does as far as this but I do have one that is doing well.
The Video ad got 25 link clicks and I’m only spending 53 cents per link click now. So you’re probably saying right now “ what are you doing how are you getting it like that and how are you getting it so low?” well I am getting calls from this facebook ad so as people click these links on your facebook ads they’re actually going to be seeing a call to action to call your business. Now I will give a small disclaimer these 25 clicks actually resulted to about 15 calls. It is only 15 calls because some people will click the call now button and when they click the call now button a prompt comes up and says do you want to call xyz number?
So, some of the people are clicking the link thinking they’re going to get more information it comes up and then they click off of it so that’s why it really equates to about 15 calls but at 53 cents per click and per call that is amazing because most people are telling you to go through messaging ads and the the problem with messaging ads is that when you run those and people start to message you what is happening is your cost per result is through the roof like you’re about 10 to 20 dollars or maybe even 30 dollars in some cases depending on how you set up. If you set it up wrong you’re going to be around 20 to 30 dollars per message or per message started I should say
So how did I do it? How did I get such a low cost per ad rate? Well I will tell you and it’s going to be such a jewel for you guys right so take out a sheet of paper and write this down. Okay so inside of one of my ads I have my copy written I have my before and after pictures and down in this box it says phone number so what i’m going to do is, I’m going to set my call to action to “call now” and when I do that I put my phone number in and people will click this ad and when they click this ad they’re clicking to call your business.
You have to write really compelling copy up top because people are not going to have a chance to actually go to your website because this is going to have to have them call you right away. And when you do this, facebook is going to optimize your ads to be shown to people who will take the action and call your business so it’s a great great thing that you can do and it is exploding the business to the point where I might have to cut it off because i’m getting so many calls. This is just my tidbit for you guys for today. You know I love to give you guys great value and if you found great value from this quick little strategy that you can implement today that is going to explode and supercharge your business, then what I want you to do is Subscribe to this blog. And if you are looking for a way to bring customers into your pressure washing business on auto-pilot without having to go out and pass out door hangers and put out a ton off signs then DOWNLOAD THE FREE PRESSURE WASHING ADS BLUEPRINT. In this FREE PDF, I give you yet another strategy that I use to drive highly targeted traffic to my pressure washing business. GET THE FREE GUIDE and watch the customer pour in.
And finally JOIN MY FREE PRIVATE FACEBOOK GROUP where I’m going to give you more strategies and more tips and more tricks. In this group we talk about marketing strategies and practices that is going to help build your pressure washing business. So if you’re struggling with these ads and you need help JOIN THE FACEBOOK GROUP.
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